THE CLIENT
ettitude makes bed and bath products from organic bamboo using a proprietary fabric that is created using a closed-loop system without any harmful chemicals. The result is the silkiest, most sustainable fabrics you will ever bring into your home.
THE PROJECT
Jaybird Creative launched ettitude’s first-ever ambassador program, and currently serves as a consultant for social strategy as well as leading the company’s influencer marketing.
THE OUTCOME
50K
We grew their social accounts by over 50K followers by employing proactive listening & community engagement strategies, and created new workflows to add processes for their growing social channels.
$30K
Jaybird was able to generate over $30K worth of incremental sales via influencer campaigns and management. Our unique approach to ‘partnership first’ influencers set ettitude apart from its competitors.
